Bruce is the Chief Physician Executive for Blue Cross Blue Shield of Massachusetts. He will continue to expand health care strategies involving quality, effectiveness, efficiency and their relationships to new payment methodologies. He will lead the Health and Medical Management Division at Blue Cross, which is responsible for care and utilization management activities for medical and behavioral health.
He has over 25 years of health care management and clinical experience in medical group practice, hospital, and managed care settings. Most recently, he was Senior Vice President and Chief Medical Officer at Capital District Physicians’ Health Plan in Albany, New York. In this role, he headed the Medical Affairs Division, focusing on the strategic direction and management of quality, utilization, behavioral health, pharmacy, and population health.
His previous experience includes leadership positions at Kaiser Permanente, the Bard Group, and as President of the former North Adams Regional Hospital in Massachusetts.
Bruce earned his undergraduate and medical degree in a combined six-year B.S./M.D. program at Rensselaer Polytechnic Institute and Albany Medical College. He also received an MBA in health sector management from Duke University’s Fuqua School of Business.